meet the WORK WIFEY
OPERATING FRAMEWORK

HAVE A LOOK AT WHAT'S INCLUDED!

for founders ready to work smarter, not harder

Running your business shouldn't feel like an uphill battle

You started your business to create something meaningful.

Not to spend every day buried in admin, constantly putting out fires or wondering whether you're focusing on the right things.

Yet so many founders find themselves stuck in the day-to-day, carrying the mental load of every decision, process and priority.

The Work Wifey Operating Framework was designed to help you step out of survival mode and build a business that operates with greater clarity, structure and intention.

Because sustainable growth doesn't happen by accident, it's built through the systems, strategy and decisions you make every day.

the framework behind sustainable success

Build A Business That Supports You

The most successful businesses aren't always the busiest.

They're the ones with clarity around where they're going, systems that support them getting there and a solid plan for turning ideas into action.

The Work Wifey Operating Framework brings together the five pillars we believe every business needs to operate effectively:

Clarity. Strategy. Systems. Execution. Optimisation.

Helping you make better decisions, reduce overwhelm and create momentum that actually lasts.

WHO This Course Is For

YOU DON'T NEED TO HAVE EVERYTHING FIGURED OUT, YOU JUST NEED A PLACE TO START

You've outgrown winging it and want more structure in your business

You love doing things in your own time and at your own pace

You're ready to build systems that support growth

You want practical tools, not just theory

You're constantly busy but not always sure you're focusing on the right things

You're looking for an affordable way to create meaningful change in your business

You're tired of carrying the mental load of every decision alone

You're ready to create a business that's sustainable long term

MEET THE FOUNDERS MICHELLE + TESS

hello, we're workwifey!

After working with and training hundreds of different female-founded businesses throughout our careers, we kept hearing the same thing:

Starting and running a business can feel extremely lonely at times. The pressure to be good at everything, the crushing mental load of holding it all together (in your business and life) and the constant weight of what you 'should' be doing is a lot.

We get it. We also don't think anyone should have to carry that alone so we're here to be your favourite plus ones in business.

The extension of your team, combining strategic thinking, practical systems, and real-world business experience to help you find clarity, build momentum and move forward with confidence.

Former Chief Operating Officer + Head of Growth

Experience working with hundreds of small businesses through their growth journeys

Turning big ideas into practical strategies, sustainable systems and business growth

Helping ambitious women move from overwhelmed and reactive to focused and intentional

Redefining what success looks and feels like and encouraging you to do the same

As Featured in..

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let the results speak for themselves

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HEAR LUCY'S STORY

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You've Built The Business.

Now Let's Build The Infrastructure

CREATE THE CLARITY, SYSTEMS AND OPERATING RHYTHM THAT SUPPORT

SUSTAINABLE GROWTH WITHOUT CARRYING THE ENTIRE MENTAL LOAD IN YOUR HEAD.

What You'll Walk Away With

Strategic Foundations
Create clarity around where you're heading, what success looks like and the priorities that deserve your attention right now.

More Confident Decision-Making
Learn how to evaluate opportunities, align actions with your goals and spend less time second-guessing yourself.

Stronger Systems + Processes
Build repeatable workflows, business systems and operating rhythms that reduce friction and create consistency.

Sustainable Growth & Momentum
Move beyond reactive business ownership and create the structure needed to support long-term growth without burnout.

Yours Today For Just $400!

Built around a proven operating system
Every lesson is designed around our signature five-pillar framework.

Practical implementation at every step
Templates, trackers and planning tools help you apply what you're learning immediately.

Designed for real-world business ownership
Built for founders balancing competing priorities, limited time and the realities of running a business.

Work Wifey Operating Framework

⭐⭐⭐⭐⭐

TURN BUSINESS CHAOS INTO CLARITY, STRUCTURE AND SUSTAINABLE MOMENTUM.

RISK REVERSAL OR GUARANTEE HERE

A holistic approach to setting up sustainability and success in your business

15+ Practical templates, workflows and planning tools included

Guidance designed to reduce overwhelm and improve decision-making

Real-world examples from years of business strategy and operations experience

On-demand access to keep coming back through each stage of your business

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Three Payment Options

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What happens when strategy meets structure

Built around a proven operating system
Every lesson is designed around our signature five-pillar framework.

Systems That Scale
Build processes that support growth without creating more complexity.

Sustainable Business Growth
Create momentum through intentional strategy rather than constant hustle.

THERE'S MORE GOODNESS BELOW ↓

Frequently Asked Questions

CLARITY IS IMPORTANT TO US SO WE'D LOVE TO ANSWER ALL OF YOUR QUESTIONS

What makes this different than other businesses courses?

Rather than focusing on one area of business, the Work Wifey Operating Framework provides a complete operating system that helps you create clarity, strategy, systems, execution and optimisation across your business.

What if my business feels messy right now?

Rather than focusing on one area of business, the Work Wifey Operating Framework provides a complete operating system that helps you create clarity, strategy, systems, execution and optimisation across your business.

Can I access the course on my phone, tablet or computer?

Absolutely. You can access the course across desktop, tablet and mobile devices whenever and wherever it suits you.

How much time will I need to commit?

The course is fully self-paced, allowing you to work through the modules at a pace that suits you and your business.

Is this suitable for newer businesses?

Yes. While the framework is particularly powerful for established businesses, the principles can be applied from the earliest stages and will help you build stronger foundations from the start.

Will this help if I already have systems in place?

Yes. Many founders have systems, but they're often disconnected, inconsistent or no longer fit the stage of business they're in. This framework helps you assess what's working, identify gaps and build a more intentional operating system.

Is this focused on strategy or implementation?

Both. We believe strategy without implementation doesn't create results. That's why every module includes practical tools, templates and frameworks designed to help you put what you're learning into action.